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smooth arrangements and syncopated beat, achieved with unusual instrumentation, captivated the
dancing couple at a swank Manhattan party. The Castles teamed up with Europe, performing with his
Exclusive Society Orchestra around the country. The musicians also found work at the Castle House,
Vernon and Irene s dance school. Previously, Europe had organized the Clef Club, an informal union
and booking agency for local black musicians. In 1912, he played New York s prestigious Carnegie
Hall with a group of Clef Club players. At the time, Clef s working band lineup might include banjo,
mandolin, violin, clarinet, cornet, and drums.
The first dance craze demanded specialized accompaniment, small groups such as Europe s who
could play syncopated riffs. It sounded easier than it was. Though accompaniments at dance halls and
performances were usually live, dance mania fueled rather than impeded phonograph and record sales.
These smaller groups, with their percussive melodies and pronounced beat, were tailor-made for the
primitive recording studio. In fact, their syncopated sound was more easily duplicated by phonograph
than by local musicians. A volatile substance, ragtime changed as it grew in popularity. By the late
teens, the sound had morphed into something eventually called jazz. Louder, looser, more improvised
and more exciting than ragtime, jazz brought drums and percussion to the fore. The instrumental
emphasis switched from solo piano to saxophone and trumpet breaks, played with  hot flashes of
sexual urgency. And yes, you could still dance to it.
chapter 2
WAR ON CANNED MUSIC
JAZZ AND ITS COUNTRY COUSIN, the blues, continued the dance boom after World War I. Reaching its
peak during the late twenties, the jazz and blues craze coincided with the adolescent phase of the
record industry.
Pressure from another growing technology put the phonograph to its first external test. The rise of
radio nearly submerged the record player. In the second half of the 1920s, electrical recording
salvaged the situation with vastly improved sound quality. Microphones and amplifiers replaced horns
and recording phonographs; the job description for a musician profoundly changed as a result. The
purpose of making records shifted away from audio documentation and moved toward aural creation.
The increased volume and heavy bass provided by radio s electronic amplification as opposed to
the speaker horns of early phonographs was perfectly suited to pop tastes of the period. Radios were
smartly marketed as pieces of furniture in a variety of styles, a fine addition to any living room.
Phonographs, especially the ever-popular Victrola, were utilitarian by comparison. The Christmas
shopping season of 1924 signaled a showdown between the fledgling home entertainment systems, and
phonographs came up short. In the following year, the once-booming Victor Talking Machine
Company lost $6.5 million. (Tellingly, the Radio Corporation of America would buy Victor in 1929.)
As much as the music, the sound of radio loud, clear, smooth, bass heavy, not  tinny  became the
next craze.
Then came 1929. Another economic boom bites the dust. The Great Depression set the scene for
the second format war.
Through thick and thin, music technology served as America s engine of cultural integration,
decades before the civil rights movement. In the days before the advent of commercial radio, a blues
singer named Mamie Smith inaugurated the pop tradition of crossover. Her 1920 recording  Crazy
Blues caught fire with a broad audience. Cut for the tiny Okeh label,  Crazy Blues by Mamie Smith
and her Jazz Hounds appealed to black and white listeners alike. This catchy twelve-bar plaint sold
more than 70,000 copies, paving the way for the blues stars Ma Rainey, Bessie Smith, Ida Cox, and
Alberta Hunter. Smith s  Crazy Blues session employed all black musicians, another significant
precedent. The first black blues singer to be commercially recorded, Smith was recruited and recorded
by talent scout Ralph Peer. He was a pioneer, too. Peer identified the markets for  race and
 hillbilly music, and coined those terms for the record industry.
Some things remained the same. Later in 1920, the Original Dixieland Jazz Band enjoyed equal or
better success with an instrumental reading of  Crazy Blues. The white group s version benefited (if
that s the word) from a kazoo solo. The jazz and blues fad fueled and funded a wave of independent
record companies in the twenties: Black Swan, Brunswick, Paramount, Vocalion, and dozens more.
Despite their broad-based appeal, releases from these labels were largely absent from the airwaves.
Images of F. Scott Fitzgerald, flappers, and flaming youth cloud the rearview mirror. In musical
terms, the Jazz Age was more a cultural phenomenon than a commercial revolution. Bear in mind,
however, that most blues recordings of the 1920s represented urbanized versions of the southern
backwoods sound not folk music, but pop records. The acoustic blues of the Mississippi Delta
begins its crossover journey decades later.
Jazz was urbanized music by definition: born in New Orleans, exported to Chicago when Kid Ory
and Louis Armstrong hopped a northbound train. Just like Enrico Caruso twenty years earlier,
Armstrong was a  natural in the studio. Their performances didn t have to be adjusted or adapted to
technology; amplifier and microphone magically captured their full effect. The electrical recording [ Pobierz całość w formacie PDF ]
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